Introduction to Salesforce Developer Certification Salesforce Developer Certification is a professional certification program offered by Salesforce for developers who want to demonstrate their expertise in Salesforce development. The certification program includes multiple levels of certification, each designed to test a developer's knowledge and skills in specific areas of Salesforce development. Salesforce Developer Certification is highly […]
Introduction Salesforce is a popular customer relationship management (CRM) platform used by businesses of all sizes around the world. It offers a wide range of features and tools that enable organizations to manage their customer interactions, automate their business processes, and gain valuable insights into their operations. To make the most of these capabilities, businesses […]
Introduction Salesforce is a cloud-based customer relationship management (CRM) platform that helps businesses manage their sales, marketing, customer service, and other operations. Salesforce certifications are credentials that demonstrate an individual's knowledge and expertise in using the Salesforce platform. These certifications are highly valued in the job market and can open up new career opportunities for […]
Identity management is called an integrated computer system of policies and processes that aims to facilitate, homogenize and control the process of managing access to computer systems, applications and web pages. This concept is fundamentally related to computer systems, a medium in which the protection of personal information or databases and the control of access to both […]
What is Heroku? What is it for? How do you integrate with Salesforce? Within Salesforce Could you have an integration using message queue? What if I need to open a WebSocket for communication? And could facial recognition be carried out? Yes, yes and yes! And all this without leaving the Salesforce ecosystem, since Heroku has […]
Introduction Customer Relationship Management (CRM) is a business strategy that focuses on managing interactions with customers and improving customer experience. The main goal of CRM is to build long-term, profitable relationships with customers by understanding their needs and preferences, and delivering personalized services and products. CRM is not only about technology, but it also encompasses […]
Today, immersed in the Fourth Industrial Revolution, elements such as artificial intelligence, robotics and the Internet of Things (with their advantages and disadvantages) are transforming the customer experience. More than ever, data has become a fundamental factor that marketers, in order to implement intelligent strategies, must control, manage and make sense of. Salesforce Marketing Cloud is a great supporter to […]
Marketing automation was born to help companies execute their marketing proposals efficiently and agilely. That way, companies could achieve their goals in record time. From here we are going to name some of the most popular marketing automation tools and explain what it will bring to your company. Marketing automation : tools Marketing automation is a novel technology […]
When it comes to attracting new customers, inbound marketing is one of the trends that has gained more followers in the corporate universe in recent years. Unlike more traditional marketing, this non-intrusive digital strategy is based on the generation of quality content that provides added value and always adapted to the area of activity of the […]
In recent years, Facebook, Instagram and Twitter have become a new space to communicate with our relatives and share experiences and opinions with other Internet users. In fact, little by little, social networks have been gaining more and more ground. there are already more than 3,000 million users around the world. However, social networks are not only for entertainment, […]